Jurmala in Summer is not just the main Latvian resort and a place of various international festivals (New Wave, Jurmala, KiViN, etc.).

This July Jurmala turned into the fashion center. The inhabitants of the city, tourists and many others had an opportunity to watch a real fashion show live, in which local Latvian and several foreign designers participated. And the name of this occasion is "Jurmala Resort Collections 2013".
In the first part of the fashion show such brands as Ave Tamme (Estonia), VIGINTY Couture (Resort), as well as collections of several boutique stores - KORONA-original brands shop, La Ska lingerie, World of Woman, ECLAT were presented to the viewer's eye. Accessories were provided by Fashion Store One. As for the outfits presented... All of them are, undoubtedly, full of resort spirit. Lightweight, transparent fabrics, so feminine and summery! Accentuated waist, low neck, slit a la Angelina Jolie, asymmetrical hemline, mini or maxi... Among all this variety each lady can find her own version. What about styles? And even here are some options. Navy style, oriental, floral prints, maybe bright or muted tones? Whatever you like!
P.S. Many thanks to the organizers and participants of the JRC for a wonderful mood and great show! See you next Summer!

Photos: T. Egorova

Event organizer: Latexpo
Project manager: Elena Pashkova
Art director: Dmitri Doubovik